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This guide was written by Daniel Francavilla, a marketing advisor and brand strategist who’s worked with countless founders, leaders and nonprofit organizations. He founded The Good Growth Company, providing training and consulting to social purpose organizations.

The Power of Personal Branding in the Nonprofit World

Over the past decade, I’ve shaped my personal brand through my journey based on my experiences with nonprofits and social enterprises, and my own entrepreneurial ventures including running a marketing agency. Along the way, I’ve also helped nonprofit and community leaders build and refine their own personal brands. 

Your personal brand as a leader in the nonprofit space has the power to amplify your mission, attract new supporters, and create lasting social impact. This has been made more clear each year I’ve been in the space. 

Today, I teach personal branding and lead workshops that help nonprofit and charity leaders like you harness their personal brand for the greater good. While there is no universal framework for everyone, the questions in this guide are designed to help you reflect on your values, your community, and your unique contributions to the causes you care about.

If your goal is to increase your impact and influence as a leader in the nonprofit world, this guide is for you.

Plus, once you complete the guide, you can get access to my recorded training session, that’s typically only available to members of The Good Growth Company.